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Submitting RSS Feeds And Gaining Media Exposure: How To

Hey Jonathan,

I am currently trying to find very general ways of exposing Misti Burmeister and Inspirion Inc. to the public media

Currently my emphasis is on Forbes as they have a network of CEOs that I want to add Misti to.

Similar to that I am also following the Washington post and CNN to see a pattern in their news stories that we can exploit. I would appreciate greatly any suggestions as to how I can efficiently get the ball rolling on this project of media exposure.

Thank You,

Hi Arjun,

I'm not sure my skills are best suited to helping you exploit patterns in news stories, and I'm not sure I understand looking at the Forbes CEO list, though it's undoubtedly good company to be in.

That having been said, here are my thoughts:

Does Misti have a Facebook profile, MySpace profile, Twitter profile, and Plaxo account?

If no, she should be signed up for all of those.

Her website content should be syndicated via RSS feed, to all of these services.

Her website content can also be syndicated to her profile.

If you're not familiar with RSS syndication, it would be something good to familiarize yourself with if you're going to work in promotions of any kind in the future.

It's a simple way to take content that's only been written/published once and send it out across multiple channels.

That RSS Feed should also be submitted to Yahoo, Google, and MSN.

To learn how to do this, just google it. "How do I submit an RSS Feed to Google?"

I understand you're also manually posting Misti's content to article sites, which is great.

Misti's articles should also be rewritten/repurposed and posted to Google Knol This relatively new tool is a great place to establish credibility and get your name out with articles.

Does Misti have a Wikipedia profile? What about a Wikipedia profile for her book From Boomers To Bloggers? Creating wikipedia profiles for both of those would be a good idea.

As Misti suggested, I have about 100 other ideas, but get back to me once you've gotten this accomplished and we'll go forward.

Thanks Arjun, and much success!


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